Chaudhary Muhammad Sohail

Chairman – Achha Group of Industries

Our CEO, Chaudhry Muhammad Sohail has instilled a sales growth and outcomes-based mentality within his team and staff, overseeing operating structures for business development, domestic sales, research and insights. Through an evolution of the checkoff business plan, Mr. Sohail created robust integration and category strategies that have led to strong year-over-year sales growth for dairy through new foodservice such as E-mart and retail partnerships and product innovation such as introducing new variants of processed cheese, as well as increases in positive consumer perceptions around dairy and dairy farming. In addition, Mr. Chaudhry Muhammad Sohail has established excellent relationships throughout the farming community and supply chain.